Businesses engaged in telemarketing and other mass marketing services must exercise diligence to ensure compliance with today’s increasingly complex rules by learning about telemarketing and email marketing laws.
We help ensure your marketing practices are above board and able to withstand the scrutiny of a state Attorney General or FTC investigation.
Helping our clients legally comply with regulations and laws governing this industry ensures they are not caught in the web of regulators aggressively working to eliminate illegal robocall and telemarketing scams.
Our firm maintains updated files on the forms, regulations, and laws of all 50 states, including their Utility Commissions and Attorneys General. We also advise clients on national laws and regulations enforced by the FTC, FCC, and Canadian regulatory authorities (CRTC).
Telemarketing scripts, presentations, campaigns, and customer lists all must be reviewed for various risks as they pertain to regulations that include the Telephone Consumer Protection Act (TCPA) and Telemarketing Sales Rule (TSR) requirements, including uniform disclosure statements. We advise regarding your campaign, client, and/or company's requirements relating to list scrubs, Do Not Call list compliance and exemptions, the Gramm-Leach Bliley Act, and email marketing CAN-SPAM Act.
At the state level, registrations, fees, and bonding are often required. We review both your federal and state obligations and advice on regulations and policies of the FTC, FCC, and state AGs.
Robocalls and STIR/SHAKEN Compliance
While “robocalling” is considered one of the worst scourges in consumer protection, many organizations and government entities rely on the technology to communicate with stakeholders.
Technically, a robocall is a phone call that uses an autodialer to connect a phone user to a pre-recorded voice, AI, or customer service representative. Robocalls are often associated with political, telemarketing, public service or emergency announcements, appointment reminders, booking details, and other useful customer support applications.
For autodialing companies and organizations seeking to deploy this technology lawfully, and avoid the national robocall “crackdown,” the advice of legal counsel is essential.
